Five key projects by graphic designer and Dezeen Awards judge Ian Cartlidge - Design Post 25

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Introduction

    Award-winning graphic designer Ian Cartlidge, co-founder of London's Cartlidge Levene studio, brings his expertise to the Dezeen Awards 2024 as a judge. Cartlidge's philosophy revolves around creating impactful designs that hold a deeper meaning, a commitment evident in his work's seamless integration with architecture. Dezeen presents Ian Cartlidge's story in the article "Five key projects by graphic designer and Dezeen Award's judge Ian Carlidge" written by Harry Cruttenden.

Link: https://www.dezeen.com/2024/03/29/ian-cartlidge-dezeen-awards-2024/

    Cartlidge believes architecture flourishes when it responds to how people interact with its spaces. His studio's wayfinding and signage solutions are seen as extensions of the architectural concept itself, enhancing user experience and engagement. This collaborative approach, where design disciplines parallel, result in powerful and rewarding projects.

Cartlidge’s Best Five Projects

Tate Modern, London (Herzog & de Meuron):

    This ambitious project involved a complete re-evaluation of visitor interaction with the museum's buildings, landscape, and content. Cartlidge's studio played a crucial role in shaping a holistic design experience.

Design Museum, London (John Pawson and OMA):

    The repurposing of this iconic building demanded a clear wayfinding and signage strategy. Cartlidge's team ensured visitors could navigate the vast atrium and soaring roof with ease.

V&A Dundee (Kengo Kuma and Associates):

    This stunning building presented unique challenges due to its unconventional geometry and natural materials. Cartlidge's studio seamlessly integrated signage elements, ensuring harmony with the architecture.

Musée d'arts de Nantes (Stanton Williams):

    Here, Cartlidge Levene designed a comprehensive graphic design system, encompassing everything from printed materials to architectural signage. This ensured a unified identity throughout the French cultural destination.

Soho Place, London (Allford Hall Monaghan Morris):

    This project demanded a dynamic and memorable identity. The studio's design incorporated signage seamlessly into the architecture, creating a lively experience. Additionally, a large-scale illuminated window installation on Oxford Street served as a striking announcement for the new retail units. Cartlidge emphasizes the project's meticulous attention to detail, including the naming of "Soho Place" – the first new London street name in 50 years!

Conclusion

    Ian Cartlidge's work exemplifies the power of collaboration between architects and designers. His unwavering commitment to meaningful design has resulted in iconic and innovative projects. His expertise on the Dezeen Awards 2024 panel will undoubtedly contribute to the selection of exceptional design achievements.

 

 

  

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